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Advertising Material Requirements
Submission of Print Advertising Materials
All rates quoted on the basis of
electronic files delivered to the Publisher in accordance with the
specifications below; production costs required to meet specifications
will be billed to the advertiser. Fees for collection of delinquent
accounts will be the responsibility of the client.
File Format (Mac): Preferred
formats are PDF, EPS, and TIFF. The following source files are also
accepted along with supporting fonts and images:
Quark XPress, Adobe Illustrator, Adobe Photoshop, and
Macromedia Freehand.
TIFF and EPS Minimum
Resolution Specifications:
- Line art (bitmap) images at 1000
dpi
- Grayscale and color images at 300
dpi
- Combination grayscale and color
images at 500 dpi
- All color images and files are to
be supplied in CMYK. PMS Colors will be converted to process
unless specified otherwise.
Proofs: The
Publisher will not be held responsible for output of ads for which
a SWOP compliant proof at 100% size is not provided by the advertiser.
Spreads: Page width should
allow 1/8" on either side of the gutter for binding.
Printing Specifications:
- Direct to plate, web press,
perfect binding
- 8 1/8" x 10
7/8" trim size
- 133 line screen (150 line maximum
acceptable)
Media: CD or e-mail attachments of less than 5 MB are acceptable if the
file is stuffed/zipped for file integrity.
Digital Ads: The URL for the
hot link of the ad must be specified. Ads appear in the digital
edition in PDF format to look exactly as they do in print, so no
additional artwork submission is necessary.
Send Print Ad
Files To:
Patty Banach, Ad Trafficking Manager
Technology Publishing
2100 Wharton Street, Suite 310
Pittsburgh PA 15203-1951
USA
Tel: +1 412 431 8300 x125
E-mail: pbanach@protectivecoatings.com
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