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JPCL
/ / Display Ad Rates
| Full |
1x |
6x |
9x-12x |
18x |
24x |
| Four color |
$3,770 |
$3,370 |
$2,885 |
$2,770 |
$2,650 |
| Two color |
$3,010 |
$2,610 |
$2,125 |
$2,010 |
$1,890 |
| Black and white |
$2,670 |
$2,270 |
$1,785 |
$1,670 |
$1,550 |
| 2/3
Page |
1x |
6x |
9x-12x |
18x |
24x |
| Four color |
$3,410 |
$3,070 |
$2,590 |
$2,475 |
$2,360 |
| Two color |
$2,650 |
$2,310 |
$1,830 |
$1715 |
$1,600 |
| Black and white |
$2,310 |
$1,970 |
$1,490 |
$1,375 |
$1,260 |
| 1/2
Island |
1x |
6x |
9x-12x |
18x |
24x |
| Four color |
$3,030 |
$2,770 |
$2,420 |
$2,310 |
$2,200 |
| Two color |
$2,270 |
$2,010 |
$1,660 |
$1,550 |
$1,440 |
| Black and white |
$1,930 |
$1,670 |
$1,320 |
$1,210 |
$1,100 |
| 1/2
Horiz./Vert. |
1x |
6x |
9x-12x |
18x |
24x |
| Four color |
$2,665 |
$2,500 |
$2,200 |
$2,110 |
$2,010 |
| Two color |
$1,905 |
$1,740 |
$1,440 |
$1,350 |
$1,250 |
| Black and white |
$1,565 |
$1,400 |
$1,100 |
$1,010 |
$ 910 |
| 1/3
Hor./Vert./Sq. |
1x |
6x |
9x-12x |
18x |
24x |
| Four color |
$2,400 |
$2,220 |
$2,030 |
$1,925 |
$1,840 |
| Two color |
$1,640 |
$1,460 |
$1,270 |
$1,165 |
$1,080 |
| Black and white |
$1,300 |
$1,120 |
$ 930 |
$ 825 |
$ 740 |
| Covers
(4-color) |
1x |
6x |
9x-12x |
18x |
24x |
| Inside Front Cover |
$4,855 |
$4,460 |
$3,935 |
$3,800 |
$3,500 |
| Inside Back Cover |
$4,300 |
$3,915 |
$3,410 |
$3,285 |
$3,000 |
| Outside Back Cover |
$5,225 |
$4,615 |
$4,040 |
$3,900 |
$3,550 |
PMS and
special colors: $200
surcharge in addition to the two-color rate
Special Position:
Guaranteed
position requires the purchase of a full page and is
available at the applicable space rate plus a 20% premium.
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